Philosophers have interpreted the world. The point, however, is to change it.
I'm Adi, a mixed-race Brazilian with 10 years of work experience using design as a tool to influence political and technological spheres. My life purpose is to help craft a more equitable world and my methodology is combining academic/ technical knowledge with people's experiences and wisdom.
Outside the Design world, I love being outdoors - whether it's hiking, swimming, riding the bike, kayaking or simply basking in the sun. I also enjoy listening to emo music and playing the bass.
Education
2024 - Present
• Master in Design Studies, Harvard Graduate School of Design (US)
2024
Civic Design, University College London (ENG)
2012 - 2016
Media Studies, University of Campinas (BRA)
EXTRA
Scrum Alliance Certified Scrum Professional
2023
Successful Stakeholder Relationships, Nielsen Norman Group Conference
2023
Persuasive and Emotional Design, Nielsen Norman Group Conference
2023
Measuring UX and ROI, Nielsen Norman Group Conference
LANGUAGES
Full proficiency
English
Native
Portuguese
Basic
German, Spanish
Work Experience
2024 - Present
• Research Assistant, Harvard Berkman Klein Center For Internet & Society (US)
2024
Senior Product Designer, Pyxos AI (US)
2022 - 2024
Product Designer, Risk/ Fraud & Payments at OKX (US)
2022 - 2024
Product Design Mentor at Designlab (US)
2021 - 2022
UX/UI Design Mentor at Awari (BRA)
2019 - 2022
UX/UI Designer, Growth → Product Designer, Telematics at Cobli (BRA)
2014 - 2029
Web Designer + Graphic Designer (BRA)
Achivements
2024
Received a grant from Harvard Fairbank Center for Chinese Studies to conduct field research in Taiwan
Joined Harvard's Graduate Council Advocacy Team
Founded the Design for Public Good Group with people from Harvard, MIT, and the City of Boston Government
Became Head of Diversity & Inclusion at Harvard Brazilian Association of Students & Scholars
Got accepted into Harvard Graduate School of Design
2023
Designed a crypto experience that raised +$96M on deposit transactions
2022
Became a Product Design Mentor at ADPList
2021
Identified usability issues in an existing dashboard
2019
Designed an online learning platform that got +10k Marketing Qualified Leads
2018
Led the Design Team of a Congresswoman Campaign elected with 249,887 votes
2017
Volunteered as a Graphic Design for the United Nations
2016
Worked as the sole Web Designer at a Mayoral Campaign that got 1,163,662 votes